The foundations of persuasive writing
There are some foundational principles we can rely on across all kinds of persuasive writing. This course covers some structures, formulas, and approaches so you can be more influential.
1 - We're persuading and influencing every day
2 - Types of persuasive writing
3 - What does success look like?
4 - Who are you persuading?
5 - Pain, discomfort, and inconvenience
6 - Proposal structure
7 - Business case or sales structure
This course helped me understand that so much of the writing that I do is really about persuasion. Not coercion or persuading someone against their will - bu...
Read MoreThis course helped me understand that so much of the writing that I do is really about persuasion. Not coercion or persuading someone against their will - but offering a solution to a problem. This is such a helpful way to look at what I'm often trying to do: Here's an identified problem; here's a solution. A simple framework that allows such a broad range of possibilities. Once again, I am feeling so inspired to write documents that are HELPFUL.
Read LessWow, that was another great course and easy to understand. Love it 💕
Wow, that was another great course and easy to understand. Love it 💕
Read LessThe 4 steps for proposal format is genius
The 4 steps for proposal format is genius
Read Less